Jet Airways, one of the leading Airways in India announced to their customers that they have changed. Kingfisher Airlines, on top of it whipped them by saying “We made them change”.
1 comment:
Anonymous
said...
When will it end? It reminds me of little kids on the playground arguing over who made who cry first! If you are involved in corporate sponsorship, you should read The Ambush Marketing Toolkit by Kim Skildum -Reid to learn how to ambush-proof your sponsorships and help put an end to this unethical practice. Otherwise, your competition could use the information to ambush your next sponsorship.
1 comment:
When will it end? It reminds me of little kids on the playground arguing over who made who cry first! If you are involved in corporate sponsorship, you should read The Ambush Marketing Toolkit by Kim Skildum -Reid to learn how to ambush-proof your sponsorships and help put an end to this unethical practice. Otherwise, your competition could use the information to ambush your next sponsorship.
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