Tuesday, April 10, 2007

Now, that's publicity!!!!


3M the company that makes post-it notes also make a whole load of other products. In a recent marketing campaign in Vancouver, they sought a strong image for their security glass. They modified a bus shelter and fitted their security glass and filled it with real banknotes!!!!

Many have tried to gain access with golf clubs and baseball bats, but obviously the glass remains intact! From time to time, a local TV station intends to show videos of those trying to get at the cash.
Terrific publicity!!

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